Tour Guiding and Heritage

tour guideThis Tour Guiding and Heritage programme is designed to give the participants the necessary skills to work in and develop products for the Tourism Industry in Ireland which has an annual value of €4.3 billion. Learn about the Tourism Industry in Ireland how to identify potential and construct tour products that appeal to the different markets.

This course will lead to a component award 6N0648 Level 6 in Guiding and contributes to Certificate code 6M5012 in Tourism. The course consists of 6 full days classroom attendance, research task, study time and programme assessment and is ideal for rural diversification, new enterprise opportunities and community groups. The course is delivered by an experienced Tourism Professional who specialises in tour guiding development.


The purpose of this award is to equip a learner with the knowledge, skill and competence to work effectively as a tourist guide.

Learning Outcomes

Learners will be able to:

  • Explain the role and responsibilities of the tourist guide in the context of the Irish tourism industry
  • Explain the structures of the tourism industry and the role of tourism in the Irish economy
  • Evaluate the main markets for Irish tourism and different aspects of Irelands appeal for different markets or categories of visitor
  • Explain the principles of customer care and the role of the guide in dealing with all customer interactions in a helpful, considerate and impartial way
  • Evaluate safety considerations when planning a guiding experience including:
    a. Implementing a safety statement
    b. Devising procedures to ensure that visitors observe best safety and environmental practice
    c. Observing national guidelines on child protection
    d. Adhering to procedures to be followed in the event of emergencies, including accidents, illness, food poisoning, and death of a client
  • Identify notable features of a range of regions and localities including historical background, agriculture, modern development, sites, towns, villages, historical architecture, physical geography, flora, fauna, amenities and derivation of place names
  • Deliver accurate, up-to-date and entertaining commentaries which communicate and contextualize the key features of an area
  • Adapt commentary content, pace and delivery to match the profile, interests and expectations of the group or individual being guided
  • Use effective verbal and non-verbal communications techniques, including look-see skills and anticipation of lead-in time
  • Demonstrate effective group management, including group positioning and group control
  • Use weather forecasts to predict weather conditions which are safe and conducive to the regional or local guiding experience
  • Demonstrate map reading and navigational skills
  • Demonstrate respect for diversity in lifestyles, religion, ability and culture
  • Demonstrate decision-making, problem solving and conflict resolution skills
  • Represent Ireland in a positive way